Informatics Publishing Limited

Man Ki Kim ¹, Hak Soo Han ², Eun Mi Park ³

Affiliations
1 Department of Ads and PR, Namseoul University, 91 Daehak-ro Seonghwan-eup Sebus-gu Cheonan-si Chungcheongnam-do, KR
2 Department of Broadcasting and Digital Media, Chungwoon University, Namjang-ri,Hongseong-eup, Hongseong-gun, Chungcheongnam-do, KR
3 Department of Art Market Apprisal, Kingston University, Knight Park Grange Road, Kingston upon Thames, Surrey - KT1 2QJ, GB

Abstract

Background and Objectives: This study anticipates a glimpse into Gauguin's outlook on life, worldview and vision of the universe through his paintings. The scope of this research is limited to seven of Paul Gauguin's masterpieces. Methods and Statistical Analysis: The research methodology uses Barthes' framework of myth, which was Saussure's semiology inverted by Barthes, as the foundation for analysis in this study. This study analyzes the language of the signifier and the signified, the language of the first order of signification; denotation, the second order of signification of myth; connotation, as well as Barthes' myth and Louis Althusser's ideology. Findings: Additionally, this study analyzes the gaze and the other, which are inherent in the paintings, and binary oppositions. The analysis results anticipate the referent of the life between the present and the past in the painting background and characters, the tension amidst material wealth and prosperity and everyday life about the future, anxiety and anguish, anticipation of death, ideal perception and reflection on nature of Gauguin and ourselves, mysticism, original sin, civilization and barbarism, the myth of the frailty of human life and the ideological mental world. Improvements and Applications: Through a semiotic analysis of Gauguin's paintings, the meaning, interest and enjoyment of the paintings within popular culture can be discovered.

Keywords

Denotation and Connotation, Ideology, Myths, Sign, Signifier and Signified.

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Seong Taek Park ¹, Young Ki Kim ¹, Eun Mi Park ², Jae Lim Jung ¹

Affiliations
1 Department of Management Information Systems, Chungbuk National University, Cheongju, Chungcheongbukdo - 362763, KR
2 Department of Business Administration, Kyungpook National University, Daegu - 702-701, KR

Abstract

With the rapid development of ICT and the market, the border in the market began to be meaningless any more, and it came to be difficult to produce products just with a single technology. Especially, with the acceleration of the convergence and integration of technologies, this phenomenon will further continue in the future, and at the point of time when the patents are more important than ever before, it is important to understand the purposes of patent applications. Thus, this study looked into related preceding studies in order to analyze the reasons or purposes that domestic IT manufacturers apply for patents and drew main factors through an expert Delphi survey. As a result of an empirical analysis of the drawn factors with executives of IT manufacturers (H/W, S/W), it turned out that there was a difference in the purposes of patent applications of the IT manufacturers.

Keywords

IT, Patent, Patent Acquisition, Patent Application.

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